Barings Law approached Inked PR in the wake of the high-profile Capita data breach, where thousands of individuals had their sensitive information compromised. The firm sought support to quickly position itself as a leading voice in legal action, gain media traction, and establish public trust during a delicate time.
We implemented a targeted crisis PR campaign, combining reactive storytelling with strategic national media outreach. Our key activities included:
Coordinating with journalists at The Register, Financial Times, Daily Mail, and more
📣 National Coverage: Secured press in over 20 top-tier media outlets
📈 Client Sign-Ups: Over 8,000 claimants signed up in just 6 months
🏛 Reputation Boost: Positioned Barings Law as a go-to expert on data breach claims
Originally from London, Kate moved to Manchester for university and has called the city home for the past five years. She earned a Masters Degree with Distinction in Multimedia Journalism from Manchester Metropolitan University in 2025.
Kate has written for a range of local publications, covering opinion, features and lifestyle stories. Now in the world of legal PR, she combines her writing skills with a passion for law and justice.
Fun fact: Kate is training to be a yoga instructor, and is a self-styled expert at the word game Bananagrams.
With a first-class Multimedia Journalism degree and a Gold Standard NCTJ qualification, Finn specialises in Digital PR, SEO, news reporting, and creating rich, content-led stories that drive audiences to engage.
A proud Mancunian, Finn’s passion for the city’s culture led him to launch Manchester music magazine 33-RPM while at university.
Fun fact: Before moving into PR, Finn trained as a professional chef, working at double AA Rosette restaurant Carrington Grill in Cheshire. He still teaches cooking classes as a side hustle.
With more than a decade of experience in journalism, Alex spent six years at the BBC, covering news across television, national radio and the World Service. He’s also worked on PR and communications for law firms, charities and the NHS.
As a former reporter and producer on some well-known programmes, Alex brings his pace from the newsroom floor to Inked PR, and knows the media landscape inside out.
Fun fact: Alex used to be the keyboardist for a moderately successful Blondie tribute band.
As an award-winning former national news journalist, Naumaan brings decades of frontline media experience to Inked PR. He has reported across multiple news sectors, covering major global stories and interviewing everyone from pop stars to politicians, while building an extensive network of editors and influential media figures along the way.
After leading world-class marketing and PR teams for multinational corporations, he became a trusted specialist in crisis communications and high-stakes media strategy.
He’s media-trained CEOs and politicians and now helps steer one of the country’s leading legal PR agencies to sustained success and land clients in the national press for all the right reasons.
Fun fact: Naumaan was once asked in a Krispy Kreme shop if he was famous. He said “yes”, collected his donuts and then walked out.
